Since 2006 this pharma company has run an employee wide incentive programme designed to reward their top 3-5% annually. Reaching this top achiever status is highly sought after and is rewarded with a special, annual, luxury event.  However, it is not just about rewarding performance but also celebrating success and creating role models within the business. The programme helps to identify future leaders, with winners often becoming mentors who help to create a culture of excellence. This incentive drives every aspect of performance from sales to employee engagement.

The winners’ event usually takes place overseas but due to travel restrictions in 2022 the event stayed within the UK. This luxury 3-night incentive gave guests the unique opportunity to enjoy outdoor pursuits and the very best of Scottish culture and heritage. 

The Collective created a memorable and exciting programme that included their own Highland Games, exclusive use of Stirling Castle for a gala dinner as well as choice of activities to suit the winners personal tastes. 

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